Enter your business numbers and see, with full transparency, how much money leaks out each month from leads that never got a reply or a follow-up. Every figure here is yours, with no promises and no inflation.
How to calculate the cost of a lost lead
Take your numbers and multiply them: monthly leads, times the share of leads that go unhandled, times your close rate on a handled lead, times average deal value. The result is the value of the leads leaking away, per month and per year.
Why leads fall through
Usually it is not quality, it is timing and follow-up. An inquiry that lands while you are in a meeting, with no quick reply and no reminder to follow up, goes cold. Clean capture and automatic follow-up are exactly what fix that.